Job Market Tips

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A Dek is a Subhed in Journalism

A Dek is a Subhed in JournalismA Dek is a Subhed in JournalismA dek is a journalism term for the summary that appears below the headline of a story on a printed page, usually in a smaller font (but in a larger font than the main body of the article). Dek, like other slang terms editors and copy editors use when they are referring to stories they are working on, is a aber sicher you might hear spoken or written on a story during the editing process but is seldom seen in a printed sentence. In journalism jargon, the terms subhed or dek may be used interchangeably, but it is also referred to as a subhead, subheading, slug, subtitle or deck. Why Dek Is Spelled Oddly Why the misspelling? The same reason the word lede, referring to an articles opening paragraph (or graf) is spelled wrong Copy editors write such notations directly on printed proofs of nachrichtensendungpaper pages, and by misspelling the terms, make it clear that it was an instruction or reference for the page layout ed itor or typesetter, not a missing word to be inserted into the copy itself. What Makes a Dek In the early days of newspapers, one article might have several headlines and subheadlines stacked up on each other, in what became known as a deck or dek. Its unusual for an article to have more than one headline and subheadline in modern newspapers since the news hole (the amount of physical space on the page for news copy) has grown smaller. In traditional print publications, it does not matter if the dek is super short, just a phrase, a sentence, a blurb or even a full paragraph, as long as it helps readers get an idea of the story and make a decision about whether they should continue on to read the full article. The dek informs the reader about the topic at hand, and usually complements or further explains the headline. How to Write a Dek Before the news was published online, requiring optimization for keywords and search engines, traditional print publications like newspapers and magazines useddeks that were fairly substantive. Headlines were catchy and written to entertain while subheads were expected to carry the weight of explaining what the story was actually about. But with search engines such as Google which drive much of the traffic to online news articles, headlines now play a large role in how a dek is written. To ensure that a search engine can pick up and identify articles based on the content in the whole article, its important that the headline itself is both optimized and to the point. No longer are headlines merely entertaining, instead, they get to the point and address what the article is about without relying on the dek to do the explaining. For online publishing, the dek would most likely be placed in the reserved short article summary area of the website or in the meta description box that accompanies the whole article, to briefly sum up what the article is about. To write a well-formed dek or meta description, consider the following steps Summarize but dont give away the full story.Consider and incorporate SEO, this includes being mindful ofcharacter limits and keyword inclusion.Let the reader know the type of story she is about to see, i.e. an interview, list, review or QA.Leave out any acronyms or abbreviations and avoid puns (search engines arent clever enough).Be brief and to the point.Use verbs and the articles voice or tone.Provide just enough detail and information to get readers to move onto reading the article itself.

15 Great Companies That Your Friends Highly Recommend Working For

15 Great Companies That Your Friends Highly Recommend Working For15 Great Companies That Your Friends Highly Recommend Working For Some people go to priests others to poetry I, to my friends, Virginia Woolf once wrote. Its no wonder ansicht words have stayed timeless our friends often know what is good for us - like a job, career move, or employment decision - even better than we do ourselves. So what if you were able to aggregate the advice of thousands of friends to help you find where your next job will be? Thats basically what Glassdoors Recommended to a friend rating does. This rating allows you to see whether past and current employees of a company would sing the praises of their workdistributions-mix to their most trusted acquaintances, or if they would exhort them to stay away. At the 15 companies listed here, employees almost unanimously would sing the praises of the company to their friends. And better yet all of these companies are hiring Locations Hirin g Denver, CO New York, NY San Francisco, CA London, England & more.What Employees Say There is constant discussion among all employees about how we do that right thing. That looks different for everyone, but I appreciate that there is always an open dialogue around the decisions we make across the whole company. Current EmployeeLocations Hiring San Francisco, CA Mill Valley, CA Chicago, IL Dublin London & more.What Employees Say I wake up every morning pumped to walk into work sounds clich, but so true The culture is unlike any company Ive come to work for or interviewed for. Everyone in the Glassdoor community is truly genuine and extremely helpful in all aspects. Upper management will help you focus on your next career steps, in setting up mentorships and having one-on-ones to meet your goals. Current EmployeeLocations Hiring New York, NY Palo Alto, CA Tel Aviv, IsraelWhat Employees Say Great kitchen, office cat, definitely feel like Im part of a growing behemoth. Not the typical startup cult environment where everyone thinks theyre changing the world but the bar is set very high and everyone is truly committed to building a great company in an industry that is often hated (insurance). Truly smart, talented, and good people are here trying to make a company that is just as profitable as itis good for society. First company Ive worked at where Im actually proud of the product and constantly impressed by what were able to do. Current EmployeeLocations Hiring Irvine, CA Dallas, TX San Jose, CAWhat Employees Say The company fosters a very positive environment in each store. Everyone comes in with a positive attitude and ready to work hard. They pay very well and reward you properly for the work you put in. There is plenty of room to move up so long as you prove your worth. It is a great job to have whether you are looking to make extra money on the side or want to look for something long term, as the managers typically make good money Current Employ eeLocations Hiring Chicago, IL Los Angeles, CA Pittsburgh, PA Miami, FL Austin, TX Henrico, VAWhat Employees Say Facebook is by far the richest learning environment Ive ever been a part of they hire top notch people and teams are nimble and highly productive despite how large the company is becoming. Incredible learning opportunities both within and across teams, and more and more flexibility as your career evolves. By far the smartest people Ive ever worked with. Current Product Marketing ManagerLocations Hiring Chicago, IL San Francisco, CA Boston, MA Seattle, WA London, EnglandWhat Employees Say Really smart people, really interesting work, phenomenal cultural, lots of fun along the way. Bain gets that we are a people business and the entire system is built around attracting, developing and retaining great people. This is the north star that guides every strategic management decision. Current PartnerLocations Hiring New York, NY Miami, FL Tel Aviv, IsraelWhat Employees S ay Ive been working with Fiverr for over 2 years now, when I first started I thought this would be a temporary transition in my career, however, it became evident almost immediately that I would be staying with this organization permanently. The culture is impeccable. Its not just the complimentary snacks, goodies and lounge spaces, but also the people. I feel that a lot of care must go into the recruiting at Fiverrbecause each person within the organization is capable, intelligent and respectful Current EmployeeLocations Hiring Hillsboro, OR Denver, CO Pittsburgh, PA Atlanta, GA Raleigh, NCWhat Employees Say Great company, great culture, good benefits like maternity & paternity pay, wellness benefit. Salesforce encourages employees to volunteer for courses they are passionate about and gives you paid time off to do so. The company is successful, ambitious and growing at a very commendable pace. Salesforce projects its brand in a positive way. I also enjoy flexibility in my role . A wide range of products. A trueindustry leader. Current Legal Locations Hiring Mountain View, CA Columbus, OH Washington, DC Charleston, SC Philadelphia, PAWhat Employees Say Elastic feels like a futuristic company. From the distributed-by-intent team, to the come-as-you-are culture, and development of our products in the open. A great culture is hard to procure. Its a combination of the behaviors from the leadership team and those you hire. Elastic has done a phenomenal job of keeping the bar high, and creating an environment for you to thrive. Current Solutions ArchitectLocations Hiring Houston, TX San Jose, CA San Francisco, CA London, EnglandRecommend to a Friend Rating 88% What Employees Say My favoritething about working here is the people. The environment is extremely collaborative, there are events and off-sites that bring people together in a very comfortable way. From San Francisco, to San Jose, and now to the UK, this is the place you want to be Current Employe eLocations Hiring London, England Paris, France Istanbul, Turkey Sofia, BulgariaWhat Employees Say Great company culture, good benefits and a chance to learn and make a meaningful difference in a medium-sized company. Current Director of OperationsWhat Employees Say Ive worked at Radio Flyer for almost three years now I started off as an intern on the IT team and was hired on full-time after graduation. The culture here is amazing from the warm memories committee, which celebrates life events (weddings and babies) at company meetings, to the two paid volunteer days off where you get to spend the day volunteering in the community with fellow flyers (co-workers) Radio Flyerjust remodeled their offices with all brand new furniture including sit to stand desks for everyone Current Programmer AnalystLocations Hiring Portsmouth, NH Cambridge, MA Dublin, Ireland Berlin, GermanyWhat Employees Say Great office, flexible working hours, great perks, great autonomy for teams, great peop le to work with, great place to learn and grow. Great product Current Senior Software EngineerLocations Hiring Tuscaloosa, AL Tampa, FL Oklahoma City, OK Nashville, TNWhat Employees Say Good communication, supportive environment. Lots of training. Nice people to work with. Thoroughly enjoyed working for this company and would recommend working for them. Former Director of Business Development & MarketingWhat Employees Say Wonderful patients, families and care teams. Cutting-edge research and clinical are with latest technologiesso much to learn every day. Education of RNs and doctors is focused and top notch Every employee here makes a difference in the lives of these patients and families, and is valued. We celebrate life every day Current RN Staff Nurse